Educate yourself: 

• Glossery of Social Media Terms
• http://www.socialups.com/2010/05/social-media-in-plain-english/
• http://mashable.com/2009/05/27/facebook-page-vs-group/

Set up your Social Media: 

• Set up a dedicated “Social Media e-mail account” to avoid getting your personal email overloaded with notifications
• Register your name on all sites consistently  -  http://knowem.com/
  • Use same username and picture/logo everywhere 
    • Check out using OpenID to simplify registration and pw hassles – http://openid.net/
  • Don’t use the same password everywhere!
• Document your list of account with usernames and passwords
  • it’s just the smart thing to do!
• Get to know who your social media neighbors are and connect with them
  • Facebook “Friends”
  • http://nearbytweets.com/
  • http://mytweeple.com/
  • http://tweetscan.com/index.php

Hoot Suite:  

• Web based application
• Can Schedule your Tweets
• Asks you to verify if you really want to do this…good protection
• Built -in URL Shortener and Link Tracking – use bit.ly as it has it’s own tracking software and still will give you Search Engine-ability
• Good reporting tool built in

Free Non-Profit Webinars Online 

• Wild Apricot list of free non-profit webinars
• http://nonprofitwebinars.com/webinars/