Objective:  Develop Awareness of Programs, Fundraising and Activities.
Goal:  Create Close Relationship and Bond with Volunteers and Donators.
Result:  Measurable Effectiveness of Social Media Campaign

• Increase in Organization via Involvement, Donations and Feedback.

Build Social Media Awareness, Understanding and Participation

•  Set up Social Media Communication Plan to support organization objections.

Identify, Engage and Communicate with Supporters.

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  • Establish Role, Training and Expectations for Designated Communicators.
    • Are Communication approvals needed/required before publishing?
  • Deliver Program Awareness
  • Establish Feedback Avenue(s)

• Schedule of Social Media Interactions 
  • Facebook, Twitter, RSS Feed, Blogs, YouTube Videos, Webcasts and Wikis
  • Timeframe, frequency, and sequencing of communications document and implement framework for communications

Production and Building of Supportive Technology

Graphic Design:

• Ensure Branding of Organization is consistent and easily recognizable
• Develop Logo if needed
• Develop “Microsoft Word” based branded templates so volunteers can easily utilize
  • Brochure(s)
  • Certificate Template(s), etc.

Website and Social Media Branding Development:

• Set-up Hosting that will be easily editable in future by organization volunteers or staff.
• Help attain Domain Name and Hosting if needed through Classic-Domains.com
• Set Up consistently named Social Media Accounts and tie together for easy one-step updates to all accounts including website.